Market Research Feedback
My market research was done on a focus group of young adults and teens to find out what they thought of competing products and how they compare them to my product in terms of likability, as well as to find out how much they as a group would be willing to spend on my product so I get a generalised idea of how much I could sell my product at. After taking a look at the feedback from my target audience, I have gathered that my product may have to be sold at a smaller retail price; maximum of £140, so £40 less than intended which isn't too bad; regarding the fact that several people thought that the idea of the "Eye Cam" is quite good, even though the views were varied. In comparison to existing products such as the Google Glasses and the GoPro cam, they did have a better likeness towards them but I believe my product would sell more due to the price its being sold at.
